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A] Core Competencies:
1]
Formulating and
implementing long / short term marketing plans to ensure sales
performance
2] Involved in International and National Man-Management
3] Conducted Product Launches and organized seminars
4] Media Coverage to build Company Image and Brand Image - PR ,
Publicity through News Dailies, Business Periodicals
5] Conducted Press meets
6] Market Identification & Development /Responsible for
International Marketing.
7] Dealer and Channel Management
8] Account Management
9] Motivation, Supervision and Coordination of the Sales and
Marketing Teams
10] Liaison with large Multinational groups of existing and
Potential Customers
11] Sales of Solutions
12] Branch Administration
13] Strategic Corporate Planning and Analysis
14] Profit Center Head
15] Product Positioning of the products to the right Account
16] Pricing of Software Products
17] Achieving Collection and Sales Targets
18] Increasing Market share of the
Organizations
19] Brand Management
20] Conducted Promotional Activities
21] Implemented Sales Promotional Strategies, Marketing Strategies
to increase Sales in a competitive market
22] Addressing the Business process gaps
23] Prepared Feasibility report for the Organizations
24]
B2B Secure Communications
B] Educational Background and Experience :
Education :
1. Post graduate
qualifications in Marketing Management.
2. CBIS ( Management Information Systems) from Indian Institute of
Management
3. E- Business from an IBM Certified Training Center.
Experience :
16 years in the IT Industry
Worked in the
following Organizations :
1. LC Technology
International Inc. (USA Based)
2. Soffront Software Inc. (USA Based)
3. Signotron India Pvt. Ltd. ( Calcutta, Indian Company)
4. Vedika Software Pvt. Ltd. (Fact Software International)
Singapore Based
5. CMS Computers Ltd. ( Mumbai, Indian Company)
6. HCL Infosystems Ltd. ( Formerly known as HCL Group Company)
Indian Company
7. Lipi Data Systems Ltd. ( Indian Company)
8. Informatics Computer Systems ( Indian company)
MAJOR ACHIEVEMENTS
IN 16 YEARS:
1]
Achieved in
making alliances with Lab Systems and TSG Webstore for LC
Technology International Inc. Generated Business of more than
200,000 of Software licenses for LC Technology International Inc.
- Major Customers being Wipro, HCL and Forensic Science
Laboratories.
2]
Achieved in making alliances with
Modulo Security Solutions a Brazilian E-Security Company for
Signotron India Pvt. Ltd. For offering Security Consulting and
Security Auditing to the prospective Customers. (International
Marketing). (For Signotron India Pvt. Ltd.)
3]
Achieved
in making alliances with Usaha Riang (M) Sdn. Bhd. , Malaysia and
Digisafe Inc. Singapore for Signotron India Pvt.
Ltd.(International Marketing) (For Signotron India Pvt. Ltd.)
4]
Tied up with Han Technology of
Singapore and Digisafe Inc. of US as Business Alliance Partner.
(International Marketing) (For Signotron India Pvt. Ltd.)
5]
Achieved in Closing a Security
and Encryption Project from Research Center Imarat, DRDL Hyderabad
(Domestic Marketing). (For Signotron India Pvt. Ltd.)
6]
Achieved in making Strategic tie
ups with various ISP Corporate Companies for Promotional Sales of
the Encryption Software (Domestic Marketing). (For Signotron India
Pvt. Ltd.)
7]
Tie-up with ICWAI Nationally in
Vedika Software (Domestic Marketing).( For Vedika Software)
8]
Highest Seller in HCL Frontline
Ltd. in JAS Quarter 95 (Domestic Marketing).(For HCL Front.)
9]
Closed the
biggest Single Deal for Signotron (India) Pvt. Ltd. worth of
50,00,000. This Order is for 1 Lakh licences of a SMART
(IntelliSMART of LC Technology Intl. Inc) utility Software
supplied to HCL Infosystems Ltd. to be bundled with HCL range of
PCs. (Domestic Marketing). (For Signotron India Pvt. Ltd.)
10]
Closed an Order for Signotron
for 100,000 licences of SMART utility Software (IntelliSMART of LC
Technology Intl. Inc) (www.lc-tech.com) bundled with Wipro range
of PCs , from Wipro Infotech Limited(Domestic Marketing). (For
Signotron India Pvt. Ltd.)
A] Case Studies:
1) IntelliSMART was one of the flagship
products of LC Technology International Inc. which is a Hard Disk
failure prediction Software and it hardly
had any OEM Customers in India. I started
having a word with HCL Infosytems Ltd. and convinced the Product
Management team of HCL Infosytems Ltd.to bundle IntelliSMART with
HCL range of Desktops. HCL evaluated the product IntelliSMART in
their R&D Lab and found the product running successfully and
approved the Product for bundling the with HC Infosystems
Desktops. I convinced HCL to sign a contract for procuring 100,000
licenses in the year 2000.
Subsequently in 2001 I
approached Wipro the major OEM in India and convinced Wipro to
evaluate IntelliSMART for bundling with Wipro PCs. Wipro Product
Management group evaluated the product and approved the Product
for bundling with Wipro Desktops. I convinced the Wipro Product
Management group to sign the Annual contract for procuring the
Licenses. Wipro signed the Contract for 60,000 Licenses and
subsequently procured more than 180,000 licenses for three years
till April 2004.
In Total I sold more
than 220,000 IntelliSMART Licenses in 3 years time for LC
Technology International to these major OEMs like HCL Infosystems
and Wipro Ltd.
2) Signotron India
Pvt. Ltd. Software operations just started in early 1999/2000 and
when I joined the Company which had no brand name in the market. I
was told by the Sr. Management that this is a start up operations
for Software Products and you must turn this Business to a profit
Center. I started promoting the Company Image and Brand by press
releases and press meets through my media Contacts focussing
Signotron's small achievements with its Encryption Products. I
conducted marketing promotional activities
In coordination with
the journalists and media contacts I focussed Signotron's name was
flashed in the major News Dailies and even in the Business Dailies
with various stories on the Products and its unique technologies
of 448 Bit Encryption. The moment Signotron became a part of the
National and Local News I started getting inquires. The first lead
I got from the DRDL ie Defense Research Development Laboratory and
Research Center Imarat.
I generated a need and
want within the Customer RCI and DRDL for Encryption and Security
Solutions. I convinced the Program Director and he wanted to work
with Signotron. He issued a single tender through his purchase
department and I quoted for the Software Encryption Project. I
closed the deal within a month in coordination with the
Signotron's technical technical and sales team. I changed the
turnover of Signotron by giving them profit by another deal from
the Land Records, Government of West Bengal. I also developed in
International Business for the Organization and created a partner
network for the South East Asian region.
3) In 1998 when I was
in Vedika Software and Fact Software International I created a
brand for FACT which is a Real time Business Accounting
Software by major tie ups with Institutions and Organizations for
increasing the market share of the Company. I successfully tied up
with Institute of Chartered Accountants nationally in India ,
Institute of Cost and Work Accountants nationally in India, CMC (
A formerly government of India Training Institute).
B] Press Releases:
The Economic Times
Business Today
Business Line
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